Color Palette

Our brand colors ensure visual consistency across all touchpoints. Use these color values for any brand materials.

Primary Colors

These are our core brand colors. Use them for main headings, CTAs, and key brand elements.

#bf0d3e

Cooper Red

Primary
RGB
191, 13, 16
CMYK
C2 M99 Y62 K11
Pantone
Pantone 193

Background color has a significant impact on logo visibility. When you are placing the Cooper logo on a background, be sure to use a background color that provides strong contrast for the logo to be seen clearly.

#2a3b6b

Blue

Primary
RGB
43, 59, 107
#f0f1fa

Gray

Primary
RGB
239, 241, 250

Background